J oin Maggie Lang — who is the Senior Director of Guest Marketing for Kimpton Hotels & Restaurants — for a #KimptonKarmaChat via Twitter on Thursday, August 28, 2014 at 10:00 in the morning Pacific Daylight Time.
The announcement of this chat via Twitter was posted on FlyerTalk by Susan McDowell, who is the Member Communications Manager, Loyalty Marketing for Kimpton Hotels & Restaurants: “…we’d love to chat with you about the new program and anything you might be curious about.”
The chat of questions and answers pertaining to the Kimpton Karma Rewards frequent guest loyalty program is expected to last approximately one hour.
Karma Rewards — a “new approach to loyalty that shifts the focus to rewarding guests for true engagement with Kimpton” rather than simply measured by stays at hotel properties — was introduced with an announcement by Kimpton Hotels and Restaurants Group on Wednesday, July 16, 2014.
The key to how the Karma Rewards frequent guest loyalty program works is that a customer relationship management system will be behind the scenes to enable employees of Kimpton hotel properties to enter what they overhear and observe about your behavior during your stay in addition to information you added when you filled out your questionnaire upon joining the program. The rewards are not generic and fixed either, as you will never know when you will be surprised and delighted based on your personal preferences with perks and benefits formerly reserved only for members of the Inner Circle elite status tier — all just for staying at Kimpton hotel properties as you typically would do.
It is refreshing to see personnel from a lodging chain proactively reach out to customers for feedback. I hope that you will be able to participate in the chat.
In the meantime, below is a chart of the benefits and elite tiers of the Kimpton Karma Rewards frequent guest loyalty program.
Photograph of pool at Surfcomber in Miami courtesy of Kimpton Hotels and Restaurants Group.
