I can still smell the fresh paint as part of the new hotel smell of the first Caption by Hyatt hotel property in the world — which opened earlier today, Wednesday, June 29, 2022 on a beautiful but hot sunny day in Memphis — and members of the staff have confirmed to me that I am the absolute first official guest to ever check in to this new brand.
Exclusive: Caption by Hyatt — First. Guest. Ever. It’s ME!
The only clue as to which is the entrance of the hotel property is the ersatz theatre marquee on South Front Street, which is not like the typical grand entrances to many hotel properties.
After walking through the entrance, one enters the Talk Shop area of the hotel property, which has plenty of seating and music playing in the background. Food and beverages can be ordered all day long at the counter.
Speaking of the background, the area where guests check in is under the three globes of lights which have the word Welcome printed on them, as Caption by Hyatt hotel properties do not have traditional lobbies.
An outdoor patio area known as the Beer Garden is located between the street and the Talk Shop area — and food and beverages may be ordered here, too.
Final Boarding Call
I expected to be one of the first guests at the Caption by Hyatt Beale Street Memphis hotel property — but not the first guest ever. I have never been the first guest at the first hotel property of a new brand; and I was excited to find out that that person happened to be me!
An official certificate that I am indeed the very first guest of Caption by Hyatt is supposed to be given to me late tonight, as I am staying at the Caption by Hyatt Beale Street Memphis hotel property at the time this article was written.
Caption by Hyatt is a delightfully eclectic mix of industrial, casual but refined, creative, and comfortable — and you can read about my experience in detail in this article, which includes dozens of photographs.
I am more than happy to answer any questions you may have about this new brand.
Caption by Hyatt Beale Street Memphis
245 South Front Street
Memphis, Tennessee 38103
1-901-613-5656
All photographs ©2022 by Brian Cohen.