year of the rabbit
Photograph ©2006 by Brian Cohen.

Happy Year of the Rabbit 2023 新年快乐

No rabbit’s foot is required here for good luck.

The Year of the Rabbit 2023 begins today, Sunday, January 22 and will end on Friday, February 9, 2024 — because the lunar calendar is followed — and the year 2023 is predicted to be a year of hope, as the rabbit is considered to be a symbol of longevity, peace, and prosperity in the culture of Chinese people around the world.

Happy Year of the Rabbit 2023 新年快乐

Canal Street Chinatown New York
Photograph ©2022 by Brian Cohen.

Each year has a sign for an animal; and after every twelve years, the cycle begins again. Those animals of the zodiac are, in order:

  1. Rat
  2. Ox
  3. Tiger
  4. Rabbit
  5. Dragon
  6. Snake
  7. Horse
  8. Goat
  9. Monkey
  10. Rooster
  11. Dog
  12. Pig

Snakes On An Airplane For The New Year?

Cathay Pacific Airways
Photograph ©2018 by Brian Cohen.

Back in 2013, Cathay Pacific Airways offered a free limited edition stuffed toy snake — to celebrate the Year of the Snake — through Thursday, February 28 when customers booked their flight reservations at the official Internet web site of the airline. Employees of the marketing department of the airline were apparently not familiar with the phrase snakes on an airplane prior to presenting that promotion publicly.

What promotion — if any — will Cathay Pacific Airways present for the Year of the Snake when it returns on Wednesday, January 29, 2025?

Final Boarding Call

Shanghai China Bund bride groom
Photograph ©2014 by Brian Cohen.

Interestingly enough, I was born during the Year of the Rabbit; and my:

  • Personality is quiet, elegant, kind, and responsible
  • Lucky numbers are 3, 4, and 6
  • Lucky colors are red, pink, purple, and blue
  • Lucky flowers are plantain lily and jasmine

May you have a happy new year 年节 — or 红包, whichever is correct…


…and may the Year of the Rabbit 2023 be a peaceful and hopeful year for you.

I do not know any of the dialects of the Chinese language — but at least this 鬼佬 is trying…

All photographs ©2006, ©2014, ©2018, and ©2022 by Brian Cohen.

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